The momentum log · Last updated July 28, 2026
Building the future of Pump by Priority.
The platform ships weekly because the field changes daily. This is the running public log of what shipped: product surfaces, research, and the proof pages that hold us to our own numbers.
July 2026
The deferred-production cluster, the manifesto, and this page
Four new education pages (deferred production, oilfield work management, lease operator routes, and the fit-for-purpose argument), the WorkSync manifesto in eight beliefs, and this changelog. The ROI calculator merged into the route economics page, and the era assessment became the Field Ops Blind Spot Test.
Start with deferred production →The Numbers: every proof point, labeled
A single page carrying every figure we publish, each with its provenance label and how it is measured. If a headline number is not there, we do not lead with it.
See the numbers →White paper library re-rendered
All four research volumes rebuilt through a new print pipeline, with regenerated previews. Same URLs, cleaner papers.
Browse the white papers →Pillar guides upgraded
Pump by Priority became the Complete Guide, Management by Exception was rebuilt as the category pillar, and Exception-Based Surveillance plus the PbE-vs-PbP comparison were promoted to standalone pages.
Read the Complete Guide →Homepage rebuilt, with the operator UI on display
A ground-up homepage on the 2026 brand system: fresh framed screenshots of the ranked plan, the priced morning brief, and the mobile field experience, plus the six operating principles and the measured stat band.
See the homepage →Architecture, ungated
A technical page for engineering and IT buyers: how the platform connects, where data flows, and what read-only deployment actually means. No email gate.
Read the architecture page →Pricing simplified to one anchor
One dollar anchor sitewide (Modules from $15K), the 4-week stand-up as the standard implementation, and the Impact Guarantee stated plainly: we charge when your number moves.
See pricing →June 2026
State of Oil & Gas Operations data hub
A cited statistics cornerstone: well counts, decline, pipeline mileage, and the AI adoption gap, every figure carrying its independent source.
Explore the data hub →White papers Vol IV and V
Two new research volumes: taking pump by exception to the next level, and automated hydraulic model builds (the 200-engineering-hours-to-20-minutes workflow, deployment figure).
Get the papers →The productized rollout, documented
The WellOPS stand-up playbook published as a page: sprint structure, acceptance gates, and how crews go live in weeks rather than quarters.
See the rollout →White papers Vol I and II + Brand System 2026
The founding research pair (Pump by Priority and Optimal Route Planning) published in the refreshed 2026 brand system that now runs across the site.
Read Vol I →Route Economics Diagnostic
A fixed-scope, 14-day read on your route economics: routes ranked by cash-flow impact rather than distance, with the fee credited toward Year 1 if you roll into WellOPS.
See the diagnostic →Optimal Route Planning research
The route planning white paper: constraint-aware crew dispatch, value-density routing, and why the most profitable route is rarely the shortest one.
Read the research →Are your best people working on your most valuable work today?